Alberta Business MarketingSep
1
2010
Aug
27
2010
How many of the 2010 mayoral candidates have you met so far?
You’re in the majority if you said none.
Rest assured, candidates are trying their best to fix that. At least, a few are.
With the summer festival season ending this weekend, the biggest opportunity for candidates to meet you is officially ending, too.
Kent Hehr (with his balloons for the kids) and Naheed Nenshi (with his bright purple signs and t-shirts) were likely the busiest during the season, attending all the major festivals. Wayne Stewart’s volunteers were out in full force handing out brochures, while Bob Hawkesworth was out at some festivals doing the same.
Barb Higgins, Paul Hughes and Ric McIver weren’t big into having a booth and instead chose to fly under the radar by walking the street talking to people they bumped into. (McIver did have a booth at Kensington’s Sun and Salsa, but packed up and left early.)
Craig Burrows chose a different tactic with his “100 communities in 100 days” RV. Many know him only from seeing that big blue and yellow camper.
But those heady days of summer are behind us. Candidates have had their moment in the sun — literally. If they haven’t got a full head of steam by now, it will be a struggle to win the race.
They’ll still try to get your attention by attending events, mostly forums and debates. But this format doesn’t provide much time for one-on-one interaction.
They’ll spend money on impersonal computerized phone calls. They’ll spend time slowly going door-to-door in your neighbourhood or having volunteers make equally time-consuming personal calls. They’ll figure out that Twitter and Facebook really are good places to have conversations with Calgarians.
But most of all, they’ll realize the best opportunities to meet us face to face are gone. And they’ll have to wrestle with whether they have proven they know how to listen to Calgarians when it’s most convenient.
Original: http://www.metronews.ca/calgary/local/article/613438–sun-setting-on-face-to-face-time
Aug
12
2010
Join MSP Marketing Specialist Stuart Crawford with Neil Jones from Live Virtual Help Desk.
Live Virtual Help Desk (LiveVHD) is a North American leading “LIVE” Help Desk/NOC support service for desktops, laptops, servers, network devices and hand-held devices.
Based in Vancouver, BC, Canada…Live Virtual Help Desk can help you with all your help desk requirements.
Tune in live on Thursday, August 19th at 1 PM Eastern/10 Pacific – http://www.blogtalkradio.com/mspshow/2010/08/19/going-live-with-live-virtual-help-desk
Aug
12
2010
Join us for a no cost MSP marketing business Webinar on August 17.
Ulistic, a leading MSP Marketing, search engine optimization, social media and online marketing firm invites you to take part in their upcoming webinar on August 17th at 1 PM Eastern/10 AM Pacific.
This 40 minute session internet marketing webinar we cover the fine line between Social Media, Social Circles and the impact these user contributed websites have on search engine optimization. Our goal is to share information to help your MSP marketing achieve success through basic online marketing strategies.
David West, Senior Advisor and Partner at Calgary, Alberta based Ulsitic (specialists in MSP Online Marketing) will discuss the state of social and search as it is today and theorize the future when social influences will potentially impact search results. Every business owner needs to have some understanding of social media and search engine and how social search results will influence your potential customers.
About David West
David began working with Internet technologies initially as a freelance website programmer. He later formed a full service website design and development company in Calgary, Alberta. David has employed Internet Marketers, Designers, Programmers and Project Managers to work together to create dynamic and effective websites. He firmly believes that quality traffic to a website is better than quantity and uses a “coaching” approach to collaborative development of an online strategy for all Ulistic MSP business clients. David positions his clients for success online.
Title: Where the Roads Cross Between Social Media and Search Engine Optimization
Date: Tuesday, August 17, 2010
Time: 11:00 AM – 12:00 PM MDT
Register: https://www1.gotomeeting.com/register/426743328
Aug
11
2010
The buzz around the CompTIA Breakaway conference this week in San Antonio varies from circle to circle but there are some consistent themes being discussed in the breakouts, keynotes and hallways of the JW Marriott Resort in San Antonio.
What does it take to succeed with MSP marketing especially in these verticals?
Having a plan, strategy and action items are important and a must for every MSP looking at jumping into these new worlds or even simply just getting into managed services….but you also need clients.
How do you find or attract new clients?
Marketing and effective, targeted and well thought out marketing strategies. Your MSP business needs a marketing coach and someone who has walked a mile in your shoes. You need to do your homework and get the right solution that meets the needs of your business and meets the needs of the market you are going after.
How do you attract new opportunities?
Simply put…speak their language. Your marketing must speak the language of the market your going after and your online marketing crafted to attract those looking for exactly what they are looking for.
Keyword Research, Online forums and special interest groups are where you must start. Having the perfect business blog that attracts and retains those interested in learning from you and buying from you is crucial as well.
Then you must execute!
Need a hand, give me a call at 403.775.2205.
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