Alberta Business Marketing

Join MSP Marketing Specialist Stuart Crawford with Neil Jones from Live Virtual Help Desk.

Live Virtual Help Desk (LiveVHD) is a North American leading “LIVE” Help Desk/NOC support service for desktops, laptops, servers, network devices and hand-held devices.

Based in Vancouver, BC, Canada…Live Virtual Help Desk can help you with all your help desk requirements.

Tune in live on Thursday, August 19th at 1 PM Eastern/10 Pacific – http://www.blogtalkradio.com/mspshow/2010/08/19/going-live-with-live-virtual-help-desk

Tags: british columbia, Business, Business/Finance, canada, Desk, Help desk, Marketing Specialist, Neil Jones, stuart crawford, Technology/Internet, The MSP Show, Vancouver, Virtual help desk
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Join us for a no cost MSP marketing business Webinar on August 17.

Ulistic, a leading MSP Marketing, search engine optimization, social media and online marketing firm invites you to take part in their upcoming webinar on August 17th at 1 PM Eastern/10 AM Pacific.

This 40 minute session internet marketing webinar we cover the fine line between Social Media, Social Circles and the impact these user contributed websites have on search engine optimization.  Our goal is to share information to help your MSP marketing achieve success through basic online marketing strategies.

David West, Senior Advisor and Partner at Calgary, Alberta based Ulsitic (specialists in MSP Online Marketing) will discuss the state of social and search as it is today and theorize the future when social influences will potentially impact search results. Every business owner needs to have some understanding of social media and search engine and how social search results will influence your potential customers.

About David West

David began working with Internet technologies initially as a freelance website programmer. He later formed a full service website design and development company in Calgary, Alberta. David has employed Internet Marketers, Designers, Programmers and Project Managers to work together to create dynamic and effective websites. He firmly believes that quality traffic to a website is better than quantity and uses a “coaching” approach to collaborative development of an online strategy for all Ulistic MSP business clients. David positions his clients for success online.

Title: Where the Roads Cross Between Social Media and Search Engine Optimization
Date: Tuesday, August 17, 2010
Time: 11:00 AM – 12:00 PM MDT
Register: https://www1.gotomeeting.com/register/426743328

Tags: Advisor, basic online marketing strategies, Business/Finance, Calgary, David West, freelance website programmer, Internet Marketers, Internet Marketing, Internet Technologies, msp marketing, MSP Marketing Education, msp online marketing, online strategy, search engine, search engine optimization, search results, social search results, Technology/Internet
Posted in Alberta Business, Marketing, Online Marketing | | Comments Off

The buzz around the CompTIA Breakaway conference this week in San Antonio varies from circle to circle but there are some consistent themes being discussed in the breakouts, keynotes and hallways of the JW Marriott Resort in San Antonio.

• Healthcare IT is one of the hot topics this time around.  Every US MSP is looking at Healthcare and why not, it is almost like the perfect gift.  Now, this Canadian blogger and MSP Marketing Professional needs to learn more about US Healthcare but from what I can understand many Doctors are now mandated to make the move to some sort of EMR solution.  I am sure there is more to it, but a good start for me.
• The next topic is the CLOUD.  What is cloud computing?  How will it impact my MSP business and what do I need to do now.  I know Arlin Sorensen has talked for a couple of years on cloud preparation and I firmly believe the time is now to act on getting cloud solutions integrated into your overall service offering.

What does it take to succeed with MSP marketing especially in these verticals?

Having a plan, strategy and action items are important and a must for every MSP looking at jumping into these new worlds or even simply just getting into managed services….but you also need clients.

How do you find or attract new clients?

Marketing and effective, targeted and well thought out marketing strategies.  Your MSP business needs a marketing coach and someone who has walked a mile in your shoes.  You need to do your homework and get the right solution that meets the needs of your business and meets the needs of the market you are going after.

How do you attract new opportunities?

Simply put…speak their language.  Your marketing must speak the language of the market your going after and your online marketing crafted to attract those looking for exactly what they are looking for.

Keyword Research, Online forums and special interest groups are where you must start.  Having the perfect business blog that attracts and retains those interested in learning from you and buying from you is crucial as well.

Then you must execute!

Need a hand, give me a call at 403.775.2205.

Tags: 403.775.2205, Business/Finance, CompTIA, Internet Marketing, marketing coach, MSP Marketing Execution, Online forums, San Antonio
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Ulistic and Heartland Technology Solutions Forge Strengthening Relationship

Two leading content creators join forces to help MSPs and IT VARs craft their message and win new business opportunities through online business newsletters, social media and search optimization.

Ulistic, a leading MSP Internet consulting firm based in Calgary, Alberta, Canada and an organization focused on delivering valuable online marketing services and education within the IT VAR and Managed Services Community, today announced their strategic partnership with Heartland Technology Solutions (HTS). HTS is a very successful IT reseller located in the Midwest that also provides marketing services through its popular e-Newsletter service for resellers throughout North America…it’s known as the e-Newsletter produced by a reseller for resellers.

This strategic partnership will offer the IT VAR and Managed Services community a robust, complete and well-rounded online marketing solution leveraging HTS’ newsletter and content library services with Ulistic’s Search Engine Optimization, Social Media and Internet Marketing and consulting programs.

Ulistic will offer in-depth social media, corporate blogging and search engine optimization services built on proven SEO best practices to HTS and their community of newsletter marketing clients. This will allow each member to leverage advanced web marketing and coaching services geared at positioning their businesses ahead of their competition in online search and provide a foundation to take their Internet Marketing to the next level.

“Marketing your MSP and IT VAR business online is no longer a fad,” states Ulistic Senior Partner and 15-year MSP veteran Stuart Crawford. “Online marketing must be a core component of your overall marketing strategy, no matter the size of your business. Our partnership with HTS will help the technology community increase their overall visibility in their communities and with their clients, aiding in their overall creditability in the marketplace.”

HTS will offer their very popular e-newsletter to Ulistic clients. This proven service produces over 170 newsletters each month for VARs across North America who want to maintain a “soft touch” with their customers. HTS e-newsletters are highly customizable with a robust content library for VARs to utilize.

“VAR customers appreciate the mix of personal news, tips and tricks, and education on technology trends that appear in our e-newsletters. We’re excited to expand our market to assist Ulistic clients as well,” says Jane Cage, COO of HTS.

About Ulistic Inc.

Ulistic (www.ulistic.com) focuses on assisting leading Information Technology organizations, technology manufacturers and their partners plus the Managed Service Provider market. Ulistic’s services help position their partners and clients to achieve success by leveraging the latest Internet Marketing trends and services. Ulistic is a progressive Internet consulting firm founded by David West and Stuart Crawford who offer a combined 30 years of IT experience. Ulistic is the definitive organization for firms wanting to lead in their markets. Ulistic has global results with companies looking to dominate search results, lead their markets and leverage social media and advanced web services. Ulistic are a team of Internet Consultants with a fresh approach to doing business online by empowering clients through education.

About HTS

Heartland Technology Solutions (HTS) has been providing business solutions to clients throughout the Midwest for over 25 years. HTS has offices across Iowa, Nebraska, Missouri, Kansas and Oklahoma with a regionally based staff of almost 80 IT professionals including 30 industry certified engineers and experienced business consultants. HTS also provides marketing services through its popular e-Newsletter service for resellers throughout North America. (www.heartlandtechnologies.com)

Tags: Business, Business Partnership, business solutions, Business/Finance, Calgary, canada, content library services, COO, David West, e-newsletter, e-newsletters, Heartland Technology Solutions, HTS, Internet Consultants, Internet Marketing, Internet Marketing trends, Iowa, Jane Cage, Kansas, managed services, Missouri, Nebraska, North America, Oklahoma, online business newsletters, online marketing services, online search, search engine, search engine optimization services, search optimization, search results, Senior Partner, Social Media Ventures Inc, stuart crawford, technology community, technology manufacturers, technology trends, Technology/Internet, Ulistic Inc., web marketing, web services
Posted in Alberta Business, Marketing, Online Marketing | | Comments Off

Calgary Search Engine Optimization Specialist hits the road for CompTIA Breakaway.

I value my time out of the office and I truly love being a road warrior.  Travel and seeing new parts of the country and combine this with an opportunity to serve small business across Canada and United States is what truly gets me up every morning.  This is what we are all about, service and making sure our clients get the right social media, search engine optimization and online marketing consulting, education and result their business craves. This is what Ulistic is all about.

Ulistic is off to one of the IT communities leading trade shows in San Antonio.

Visit us at booth 417

From coast-coast-coast-coast we cover North America helping small business (managed service providers, real estate professionals and general small business) use the right social media strategies and get real benefits from search engine marketing and optimization services, no fluff and no BS…we shoot only for results.  Our unique approach of educating and mentoring small business owners and teams throughout Canada and the United States has allowed many entrepreneurs and business owners to really make an impact in their business by blending online marketing strategies with their existing marketing solutions.

Who said the Internet would cut down on travel? I would like to meet this person.  Business in North America still requires the “human element” and this sometimes requires travel.  If it is a quick trip across town or a flight across the country, we will need to meet people and thoroughly understand their needs.

What does my portable office look like?

• Mobile Phone – My mobile smart phone is an essential part of my portable office.  Having the correct plan is also essential.  Having freedom to work from anywhere is crucial in my business where clients can call on us at anytime with any need.  A great mobile phone with a flexible plan is essential.
• The Right Laptop – I currently use a MacBook simply because it works without a hitch and if I have an issue with it, well I can take it to any Apple Certified repair shop and get it fixed.  Having the right equipment is very important whether it is a MacBook or DELL Latitude laptop running Windows 7, you need to have something that work and works for you.
• Cloud Technologies – My company Ulistic is a firm that teaches people to leverage the Internet therefore we need to have access to technologies no matter where we are.  The right cloud solution is just as important as your mobile phone or laptop.  There are many great solutions out there, do your homework and get one that works for you.
• Mobile Internet – Last but definitely not least is the importance of  mobile Internet.  Hotels, Airports and Coffee shops offer Wi-Fi however for me I need something fast and reliable.  My TELUS Mobile Internet service gives me the reliability that this road warrior requires.  I may forget my phone or my server maybe down, but without my mobile Internet from TELUS I would be crippled.

No matter where you work you need to right tools to do your job.  For this Alberta-based road warrior without my tools…well I would be lost and lose my competitive advantage.  What would hurt the most…I wouldn’t be able to serve my clients and take care of them.

Tags: Business Success, Business/Finance, Calgary Search Engine Optimization Specialist, canada, Internet Marketing, North America, on travel, online marketing consulting, online marketing strategies, optimization services, real estate professionals, San Antonio, search engine, Search engine marketing, search engine optimization, social media, social media strategies, United States
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