Alberta Business Marketing

Once again I get to work directly with my good buddy Erick Simpson and his team at MSP University.  This week Ulistic released this press release outlining how our team is expanding the reach of our Calgary Search Engine Optimization and Social Media Consulting services into the Managed Services community.

Ulistic and MSP University announce Strategic Partnership

IT VAR and Managed Services Providers win as two marketing leaders join forces to offer a comprehensive, effective online marketing solution to the channel

Ulistic, a leading Internet consulting firm based in Calgary, Alberta, Canada and an organization focused on delivering valuable online marketing services and education within the IT VAR and Managed Services Community, today announced their strategic partnership with MSP University. MSP University is the largest consultancy and online resource dedicated to business transformation and improvement strategies for information technology (IT) professionals and managed services providers globally.

This strategic alliance will offer the IT VAR and Managed Services community a robust, complete and well-rounded marketing solution leveraging MSP University’s traditional and website marketing services with Ulistic’s Search Engine Optimization, Social Media and Internet Marketing and consulting programs.

Ulistic will offer in-depth search engine optimization services built on proven SEO best practices to MSP University’s channel of over 7,000 members. This will allow each member to leverage advanced web marketing and coaching services geared at positioning their businesses ahead of their competition in online search and provide a foundation to take their Internet Marketing to the next level.

“This is a wonderful opportunity for managed services providers and IT professionals globally to have a well-rounded marketing solution that balances traditional marketing techniques with today’s required and often overlooked search and social strategies,” states Ulistic Senior Partner and 15-year MSP veteran Stuart Crawford. “MSP University continues to lead the IT channel in business improvement education, strategy and fulfillment services for the technology community. It is wonderful to be part of the MSP University team going forward.”

MSP University provides IT business operations, sales and marketing and technical service delivery improvement education, training, fulfillment and consulting services to IT service organizations in over 100 countries worldwide, and trains thousands of attendees each year at its international IT Solutions and Managed Services Boot Camps.

“Adopting and integrating Ulistic’s proven approach into an IT solution or managed services provider’s marketing strategy greatly improves their results and ROI”, said Erick Simpson, Vice President, MSP University. “MSP University’s member channel looks to us to continually seek out and engage with strategic business partners whose products and services will add value to their businesses, and our alliance with Ulistic is yet another example of our meeting this expectation.”

About MSP University

MSP University (www.mspu.us) provides IT business operations, sales and marketing and technical service delivery improvement education, training, fulfillment and consulting services to Fortune 50 manufacturers, distributors, membership organizations, vendor channels, franchises and thousands of independent IT service organizations worldwide. MSP University is the ultimate resource for IT solution providers, whether preparing to transition to an annuity-based Managed Services delivery model, or who are already delivering Managed Services, and wish to increase their knowledge of IT and Managed Services vendors, services, solutions and business, technical and sales and marketing best practices to drive revenue and increase profitability. MSP University helps solution providers succeed…period.

Tags: About MSP University, Business, Business Partnership, Business/Finance, Calgary, canada, Erick Simpson, fulfillment services, in-depth search engine optimization services, information technology, International trade, Internet Marketing, IT channel, managed services, Management consulting, Master managed service provider, MSP Partners, MSP University, online marketing services, online marketing solution, online resource, online search, overlooked search, search engine, Senior Partner, social media consulting, stuart crawford, Stuart's ramblings, supply chain management, technology community, Technology/Internet, ulistic, Ulistic and MSP University, Vice President, web marketing, website marketing services, well-rounded marketing solution
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Once again I get to work directly with my good buddy Erick Simpson and his team at MSP University.  This week Ulistic released this press release outlining how our team is expanding the reach of our Calgary Search Engine Optimization and Social Media Consulting services into the Managed Services community.

Ulistic and MSP University announce Strategic Partnership

IT VAR and Managed Services Providers win as two marketing leaders join forces to offer a comprehensive, effective online marketing solution to the channel

Ulistic, a leading Internet consulting firm based in Calgary, Alberta, Canada and an organization focused on delivering valuable online marketing services and education within the IT VAR and Managed Services Community, today announced their strategic partnership with MSP University. MSP University is the largest consultancy and online resource dedicated to business transformation and improvement strategies for information technology (IT) professionals and managed services providers globally.

This strategic alliance will offer the IT VAR and Managed Services community a robust, complete and well-rounded marketing solution leveraging MSP University’s traditional and website marketing services with Ulistic’s Search Engine Optimization, Social Media and Internet Marketing and consulting programs.

Ulistic will offer in-depth search engine optimization services built on proven SEO best practices to MSP University’s channel of over 7,000 members. This will allow each member to leverage advanced web marketing and coaching services geared at positioning their businesses ahead of their competition in online search and provide a foundation to take their Internet Marketing to the next level.

“This is a wonderful opportunity for managed services providers and IT professionals globally to have a well-rounded marketing solution that balances traditional marketing techniques with today’s required and often overlooked search and social strategies,” states Ulistic Senior Partner and 15-year MSP veteran Stuart Crawford. “MSP University continues to lead the IT channel in business improvement education, strategy and fulfillment services for the technology community. It is wonderful to be part of the MSP University team going forward.”

MSP University provides IT business operations, sales and marketing and technical service delivery improvement education, training, fulfillment and consulting services to IT service organizations in over 100 countries worldwide, and trains thousands of attendees each year at its international IT Solutions and Managed Services Boot Camps.

“Adopting and integrating Ulistic’s proven approach into an IT solution or managed services provider’s marketing strategy greatly improves their results and ROI”, said Erick Simpson, Vice President, MSP University. “MSP University’s member channel looks to us to continually seek out and engage with strategic business partners whose products and services will add value to their businesses, and our alliance with Ulistic is yet another example of our meeting this expectation.”

About MSP University

MSP University (www.mspu.us) provides IT business operations, sales and marketing and technical service delivery improvement education, training, fulfillment and consulting services to Fortune 50 manufacturers, distributors, membership organizations, vendor channels, franchises and thousands of independent IT service organizations worldwide. MSP University is the ultimate resource for IT solution providers, whether preparing to transition to an annuity-based Managed Services delivery model, or who are already delivering Managed Services, and wish to increase their knowledge of IT and Managed Services vendors, services, solutions and business, technical and sales and marketing best practices to drive revenue and increase profitability. MSP University helps solution providers succeed…period.

Tags: About MSP University, Business, Business Partnership, Business/Finance, Calgary, canada, Erick Simpson, fulfillment services, in-depth search engine optimization services, information technology, International trade, Internet Marketing, IT channel, managed services, Management consulting, Master managed service provider, MSP Partners, MSP University, online marketing services, online marketing solution, online resource, online search, overlooked search, search engine, Senior Partner, social media consulting, stuart crawford, Stuart's ramblings, supply chain management, technology community, Technology/Internet, ulistic, Ulistic and MSP University, Vice President, web marketing, website marketing services, well-rounded marketing solution
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Last week our team from Ulistic met with the great folks at MSP University in Garden Grove, California.  Together, we started to carve out what will become an awesome relationship.  MSPU is one of the leading managed services firms globally and the clients they work with are market leaders and enjoy the fruits of the hard work. I have personally known Erick Simpson and Gary Beechum for a number of years, they are rock solid guys and the entire team at MSPU is built on the same core values Gary and Erick bring to the table.

During our chat last week we got looking at Facebook Marketing and how businesses can leverage Facebook to market their offerings.  It is no secret that Facebook is growing.  Their recent partnership with Microsoft BING has shot Facebook up to the 6th most popular search engine.  One in Four page views on the Internet is Facebook related and the average person spends anywhere from 10 minutes to an hour on Facebook each day.  Still many question Facebook’s effectiveness in the market place.

During our time with MSPU, a number of ideas were discussed, but it was this fact amongst all the others that kind of surprised me when I stumbled upon it.  There are almost as many Facebook users in California that what there is in the entire country of Canada.   This is no secret really, we have heard for years that there are just as many people in one state in the US than what we have in Canada.  15.4 million Facebook users in Canada and almost 15.5 in the entire state of California.  What does this mean for business?

Does marketing on Facebook now make sense to your business?

If you look at the numbers closely, the 15 million or so folks from either California or Canada represent about 50% of the population.  That represents a good portion of the Canadian or Californian landscape uses Facebook.  Pretty impressive.

Are you leveraging this to get your message out there?
How can you use Facebook to market your business?

There are many ways to do this from Pay-Per-Click or Pay-Per-Impression ads, Facebook Pages and regular interaction with people.  Engagement with folks on Facebook, talking with your community, the people in your network and simply serving the market.

Do you need to know more about how to create a Fan Page that sings?
Want to know how to engage with Facebook?

I invite you to reach out and let’s have a chat about how you can use Facebook right now.

There are a number of opportunities and Facebook can be another important channel for you to help with your marketing.  You know the old saying about LOCATION, LOCATION, LOCATION or what Wayne Gretzky has always said “skate to where the puck is going, not where it is”.

Need a hand to figure it out…visit my Execute On Facebook or Marketing On Facebook page and take the first step in creating a marketing strategy for Facebook today.

Tags: Blog software, Business Partnership, California, canada, Criticism of Facebook, Erick Simpson, Facebook, Facebook features, Facebook Inc, Garden Grove, Gary Beechum, Human Interest, LOCATION LOCATION LOCATION, Microsoft BING, MSP University, Online social networking, search engine, Social information processing, Technology/Internet, United States, wayne gretzky, web 2.0, World Wide Web
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