Thanks to my good friend Karl Palachuk for introducing Tweet Grid to me via his own video.  Karl is one of the guys I look up to in the technology business for new ways of doing things.  He gave me an idea to start publishing cool tools, services and anything else I stumble upon online throughout my day.  This is my first real kick at this so I hope it works out well.  I am sure it will get better over time.  I think I said “cool” to many times in the video.

So what is Tweet Grid?

Introducing Tweet Grid by JazzyChad.  Tweet Grid is a browser-based solution that allows you to watch multiple streams of information coming through Twitter at the same time.  What I like about Tweet Grid is its ability to update in real time, allowing me to never miss a reply or message on a topic I am following.

Think of it as Hootsuite on steroids.  Hootsuite still does much more with Social Media automation and the ability for organizations to share one platform across multiple user accounts.  Tweet Grid is a great add-on to other Twitter tools and services that you employ in your organization today.

One of the immediate applications for Tweet Grid is for those conferences organizers who are looking for a centralized platform to share Twitter posts or trending topics related to their event.  Tweet Grid also works well for your  meetings and breakout sessions.  You can have Tweet Grid running on a screen during your event and use it as a tool to solicite immediate feedback from those in the room or watching via webinar or streaming video.

Tweet Grid is perfect additional tool to your social media toolbox.

Hope you enjoy Tweet Grid.

I recently return from a trip to Phoenix, Arizona and during my travels on United Airlines which I normally travel because I collect Aeroplan points and since I am a Star Alliance Gold member it just makes sense for me to travel on the airlines that allow me to collect points and keep my status. I actually enjoy the lounges at the airports and I noticed this time around that United is really trying to become friendly.  I made this observation a few times during my travel.

During this trip United started advertising their “connect to us on Twitter” as part of their in-flight entertainment system and really encouraging people to connect with them on Twitter.  Kudos to you United. United may now be understanding the importance of offering other ways to connect with their customers especially in our socially connected world in which we live in today.

It can also be a brand reputation activity as well.

Good start with Twitter, United

No #Fail from me, still have work to do though

However, does the big bloated company culture spill over to the social media space? It is no secret and something that is not unique to United, all big firms suffer from a certain degree of being bloated.  I would guess the older corporate culture still plays an important role and it really doesn’t matter what the tool is. If your firm has problems returning a phone call, replying to an email or offer poor customer service when dealing face-to-face with people, what makes you think you can reply better with Twitter?

Corporate culture still plays an important role. When I arrived in Phoenix I tweeted about my great trip to Sky Harbor via Denver but then realized my suitcase was still in Denver after my first tweet on the pleasurable trip I was on.  United Airlines never did retweet my good comment about my experience nor did they get back to me on my tweet about my bag not making it to Phoenix.

Let me make this clear, the staff at Sky Harbor were awesome in dealing with my lost luggage.  No complaints what so ever, I am just focusing on the culture around social technologies and if you are going to use them you need to embrace the culture.

United is on the right track, just need some tweaks.