Alberta Business MarketingMar
11
2011
If you are interested in using video to differentiate tourism in your region or your business, these three basics are what you need to look after to produce video folks will watch.
This video demonstrates the difference between 1080i and 1080p HD video, mic’d and unmic’d audio and shows the impact studio lighting can have.
We kept the shot wide so you could see what we were up to.
Feb
24
2011
Jan
7
2011
Jan
4
2011
As we turn another page and enter a new decade, I find myself thinking about technology and restaurants. As a customer, how do you see handheld technology being used to enhance your dining experience?
I captured this bit of video while trolling the aisles of the BC Hospitality Expo in Vancouver late last year. The video shows a handheld (iPhone) app that servers can use to be more efficient at handling the orders and billing of their guests.
I am also reflecting on how restaurants can use QR Codes to tell the behind the scenes stories of the meals they deliver to folks in the dining room. One really creative restaurant in New Jersey recently began using QR codes to link to videos showcasing the Ethiopain cultural connection of some of the meals they serve. The diner, clicking on the QR Code links to the video and watches the short Youtube Video. Nice. The restaurant doesn’t even have to create the video content, just has to make the connection for their diner.
How could a brew pub showcase their pride in craftsmanship or educate the customer on how their product is made? How could you give behind the scenes access to your kitchen recipes or showcase where your local food is purchased by filming a short video with a local farmer?
How do you think restaurants could utilize the power of handhelds to enhance the dining experience for their ideal guests? Have you seen anything innovative in this space?
Dec
23
2010
Don’t let Todd’s rant ruin your holiday spirit… ring in 2011 with a smile.
Todd’s not really this crusty, it’s just a show.
Skip this post and get on with the merry-making.
We’ll see you in the new year, perhaps Todd will be a little less ornery and a little more upbeat and fun in 2011….. after all, the Grinch’s heart grew three sizes!
If you really want to be annoyed, click play, otherwise, pour an eggnog and enjoy the rest of the holiday season with family and friends. Life is too short to be cranky.
nevertheless, it’s here if you need it.
Part II of the Stocking Stuffer Edition.
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